The Complete Workflow & Client Communication Guide - for Wedding Photographers
The Complete Workflow & Client Communication Guide - for Wedding Photographers
* Bundle Version HERE
* Wedding Only Version HERE
These are NOT your run-of-the-mill email templates. This is like “stealing” my entire workflow as a 7-figure wedding & elopement photographer that has been tested on over 500+ couples over 12 years.
It has every single step of communication (every email, text, follow-up, & questionnaire needed) to guide a couple from finding you, to writing you a 5-star review because they got a red-carpet experience.
With these templates in hand, you can:
- Stop getting ghosted with a high-converting set of inquiry-to-booking communication templates
- Instantly revolutionize your workflow, effortlessly deliver a high-end experience, and get more 5-star reviews.
- Save hours of time in your inbox—just copy, paste, and send!
All 67 done-for-you templates were written in collaboration with a 7-figure sales copywriter, Kaili Meyer from Reveal Studio Co. and each come with 4 unique brand voices that you can choose from to ensure every email sounds exactly like YOU.
What’s included:
- 65 email templates for weddings in 4 different brand voices (*see full list below!)
- 2 ready-to-send questionnaires
- All emails in 4 unique & customizable brand voices (so you sound like you)
- Multiple subject lines for each email (that get clients to open your emails)
- Education & explanations with each email (know exactly why, how & when to send)
- Complete workflow diagrams (easily visualize how these flow together)
- Easy to copy/paste formatting
- Bonus educational videos (discover your brand voice & the workflows)
- Inclusive language for all couples
Everything is written by a 7-figure sales copywriter and it’s been tested on 400+ high-end wedding & elopement clients.
👇 What are the 65 Templates?
Inquiry-to-Booking Workflow
28 templates - Wedding Versions each in 4 brand voices
- Contact Form
- Initial Inquiry Response (2 versions)
- Thank-You Page (2 versions)
- Initial Inquiry Text Message
- 1st Inquiry Follow-Up
- 2nd Inquiry Follow-Up
- 3rd & Final Inquiry Follow-Up
- Booked Consultation Confirmation
- Booked Consultation Reminder Email
- Booked Consultation Reminder Text Message
- Canceled/Rebook Consultation Email
- Failed to Rebook Consultation Follow-Up
- Follow-Up to Couple That Doesn’t Book
- “Ready to Book” Immediate Post-Consultation
- “Almost Ready to Book” Immediate Post-Consultation Email
- “Almost Ready to Book” 1st Post-Consultation Follow-Up
- “Almost Ready to Book” 2nd & Final Post-Consultation Follow-Up
- “Not Ready to Book Yet” Immediate Post-Consultation Email
- “Not Ready to Book Yet” 1st Post-Consultation Follow-Up
- “Not Ready to Book Yet” 2nd & Final Post-Consultation Follow-Up
- Contract Sending Email
- 1st Contract Reminder Email
- 2nd Contract Reminder Email
- 3rd & Final Contract Reminder Email
- Retainer Invoice Sending Email
- 1st Retainer Reminder Email
- 2nd Retainer Reminder Email
- 3rd & Final Retainer Reminder Email
Booking-to-Wedding Workflow
19 templates - Wedding Versions each in 4 brand voices
- “You’re Booked” Welcome Email
- Initial Planning Questionnaire Delivery Email
- Initial Planning Questionnaire Reminder Email
- Initial Planning Questionnaire Confirmation Email
- Engagement Session Planning Email
- Engagement Session Planning Follow-Up Email
- Engagement Session Preparation Email
- Engagement Session Reminder Email
- Engagement Session Gallery Delivery Email
- 6-Month Out Check-In Email
- Vendor Introduction Email
- Timeline Questionnaire Delivery Email
- Timeline Questionnaire Reminder Email
- Timeline Questionnaire Confirmation Email
- Timeline Draft Delivery Email
- Vendor Preparation Email
- 60-Day Out Final Payment Reminder Email
- 30-Day Out Final Payment Reminder Email
- Final Payment Overdue Email
- 3-Week Out Preparation Email
- 2-Day Out Reminder Email
Post-Wedding Workflow
8 templates - Wedding Versions each in 4 brand voices
- Day-After Thank-You Email
- Sneak Peek Delivery Email
- Gallery Delivery Email
- Gallery Delivery Confirmation Email
- “Can You Review Me?” Email
- Review Follow-Up Email
- Sharing Images with Vendors Email
- Anniversary Email + Print Sale
Tricky Situation & Optional Templates
8 templates - Wedding Versions each in 4 brand voices
- “I’m Already Booked” Reply to Initial Inquiry
- “I Don’t Book That Far in Advance” Reply to Initial Inquiry
- “We’re Not a Good Fit” Reply to Initial Inquiry Email
- “No Discounts” Email
- “My contract is Not Negotiable” Email
- “You Need to Add Coverage Hours” Email
- Response to Cancellation Email
- “Can you Photoshop That?” Response
Ready-to-Send Questionnaires
2 templates - Wedding Versions
- Initial Planning Questionnaire: Get to know your couple and their vision for their day
- Timeline Questionnaire
Finalize the day-of photography schedule, get all the details & vendor info
How you can Bundle & Save
Elopement Version |
Wedding Version |
|
The 65 Email Templates in 4 Brand Voices
|
✔️ |
✔️ |
“Designing Your Workflow” Tutorial Videos from Maddie Mae |
✔️ |
✔️ |
“Finding Your Brand Voice” Tutorial Video from Kaili Meyer |
✔️ |
✔️ |
Quick-Start Guide |
✔️ |
✔️ |
Bundle + Save |
|
*This product* |
|